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Marketing Communication Manager

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Job Title:Marketing Communication Manager
Quantity:1
Salary:NA Baht.
Job Description:PPC campaigns:
- Review the campaign monthly report.
- Provide recommendations to maximize campaign performance at hotel level.
Display campaign:
- Manage and execute Display advertising campaigns, including retargeting in order to raise hotel’s awareness and promote hotel’s offer.
- Define budget and brief media agency for creative and media plan
- Optimize and analyze campaign ROI
Social Media and online reputation:
Social Media:
- Define the Social Media strategy in line with the key Marketing objectives: Establish a hotel presence on selected platforms in line with the marketing strategy and compliant to the brand DNA.
Create engaging & relevant content (Text & visuals) in line with the brand DNA; Take part in conversations and answer comments/complains.
- Manage the Social Media Agency if any and drive results.
- Maintain and build close relationships with leading industry related bloggers & web editors in local city & overseas & to maintain regular conversations- Ensure the Social media policy is implemented for all employees at the hotel.
Qualifications:• Bachelor Degree or Master Degree in Marketing or a related field
• Relevant experience in the hotel industry is preferable.
• Strong understanding of current online marketing concepts, strategy and best practice
• Minimum of 2 years experience in E-commerce including SEO, PPC, Display campaign, Email marketing, Content marketing and social media.
• Strong analytical skills and data-driven thinking
Category:Public Relations
Benefits:-
Post Date:Wed, 03 Aug 2022 13:26:21 +0700
PCL Hospitality

PCL Hospitality Co., Ltd. #609 6 Floor at Le Concorde Tower, 202 Ratchadapisek Road, Huay Kwang, Bangkok 10310.
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